NEWS

#

European press highlights the McLaren Senna

British magazine Top Gear has published two issues with the McLaren Senna as a highlight, giving it the August cover, with the title “Chasing Senna”

Gearheads and F1 fans are not the only ones excited with the level of performance displayed by the McLaren Senna, the fastest street car ever produced by the British brand. The European specialized press has also been praising the success achieved by the first car ever with Ayrton Senna’s name, which was introduced to journalists at the Geneva Motor Show last March.

A staple in European newsstands, Top Gear, one of the most respected motor sports publications, is launching two issues highlighting the McLaren Senna. The fist one is the August issue of the monthly magazine, with 12 pages dedicated to the car.

The cover story, with the headline “Chasing Senna” (with a beautiful picture that merges Ayrton Senna’s F1 race car with the McLaren Senna at the Monte Carlo raceway), breaks down a road trip with the supercar from Estoril, in Portugal, to Monaco – the track where the driver holds the record for most wins in F1, with six.

Overall, the review covered almost 2,000 km (1,200 miles), including a high performance test at the Portuguese circuit where Ayrton won his first F1 GP, in 1985.

The second magazine is a “Collector’s Edition”, which lists nine of the fastest supercars in the world. As the fist car ever to bear Senna’s signature, the McLaren was conceived as a street car with racing DNA. The machine weighs 1,198 kg (2,641 lb), goes from 0 to 200 kmh (0 to 124 mph) in just 6.8 seconds, and has a top speed of 340 kmh (211 mph). Senna and McLaren have a deep connection, marked by the three world titles that Ayrton won with the team (1988, 1990 and 1991).

About the Senna Brand

The Senna brand encapsulates and perpetuates Ayrton Senna’s indomitable spirit, inspiring people from all generations all over the world.  Through partnerships with well-known brands that are perceived as the best in their categories, the Senna Brand identifies premium products that carry Ayrton’s essential values, like a passion for high performance, determination, daring and overcoming limits.

Even though the brand gravitates to products associated with sports and speed, other areas are already being explored. Part of the income from the contracts is reverted to the Ayrton Senna Institute, which promotes the improvement of public educational politics geared towards children and young people in Brazil.